Beauty Industry

China Beauty Expo Set for May 2012

Attendees of the Shanghai Expo can make connections to tap into the World's third-largest cosmetics market.

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By: Jamie Matusow

Editor-in-Chief

China Beauty Expo, organized by Shanghai Baiwen Exhibition Co., Ltd., is one of China’s most influential trade platforms for international cosmetics. Held in Shanghai, China’s economic center, the annual show attracts leading exhibitors of perfume, skin care, beauty, spa, materials, packaging, and machinery from local and global markets. Professional visitors to the show span the entire chain of the industry, with most being distributors, retailers, manufacturers and salon owners.

The 17th China Beauty Expo can help companies build a platform for generating sales leads and networking activities with strong government and association support. It will have more than 120,000 sqm of display area, 6,000 international standard booths, three major industry chains (daily chemical chain, professional beauty chain and beauty supply chain), and numerous international exhibitors.

Exhibitors at the Expo meet retail buyers from 300 cities across China and tap into a rapidly growing industry. In addition, CBE’s International Exhibitor & China Visitor Matchmaking Program introduces international exhibitors to relevant local buyers, generating opportunities for high-quality North American products to flourish in Chinese markets. For more information about the show call 212-564-0404 or email Elizabeth Meaney at [email protected]

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